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Burt's Bees*

Client 

Burt's Bees

Industry

Drugstore

Category

Campaign

Brief

Create a campaign for a drugstore brand

Strategy

Burt’s Bees is a beauty and skincare brand focused on one essential worker: bees. To hone in on Burt’s Bees’ sustainable practices and natural ingredients, I highlighted this aspect of the brand that will make customers feel good about their skin and purchase.

Radio commerical

*This is a fictional campaign created to display copywriting skills.

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